Coupons have had a profound impact upon many generations of Americans since an Atlanta businessman printed the first-ever coupon in 1887. This Atlanta businessman wanted consumers to try his new product called Coca-Cola. More than a hundreds years after the first coupon became available, coupon usage and value have increased exponentially. Coupon value today is estimated in the billions as their usage is estimated to keep climbing in upcoming years. After the Great Recession, coupons have definitely made a come back with consumers wanting to save as much as possible in the tough economy. Check out the fascinating world of couponing with our America’s Coupon Craze Infographic!