Infographic about the most influential car brands on social media, based on overall users reached and generated engagement. — Source: Reputation Radar
This is an interesting infographic about the different car brands on social media (Facebook,Twitter and YouTube). While the infographic shows fans and followers of the most followed brands, that doesn’t mean those brands are doing as well as they could. Based on the current benchmarks the numbers look good and the brands probably are satisfied. However, when looking at the numbers of followers and followings, it becomes clear how far these brands are away from doing really good. There are possibly 100’s of millions in revenue dollars hanging in the air and nobody does anything with it. The automotive industry is an easy example on how things could be done better on social media. Read more here.