Branding is an important part of creating a new company, or give an existing business a new look. During that process the question of color for the brand an logo is always one of the most important.
Have a look at the infographic below and see what the color blue has in store for your brand. The graphic was created by Richie Kawamoto from ImagiBrand. Check their website if you consider branding or re-branding.
Infographic Source: ImagiBrand