Content Marketing: How B2B Marketers Approach 2014 – Infographic

Content marketing, along with social media, in its various forms has become a major tool for B2B marketers. In 2013, 93% of B2B marketers used content marketing and 35% use it as their major marketing tool. While these are impressive numbers, they are projected to rise even higher in 2014, hand in hand with increases in budgets.

Have a look at the projections for 2014 and how marketers are planning to go along with their content marketing strategies.

Text: Vitus Feldmann – Infographic Source: Media Mosaic

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Vitus Feldmann

Ex-Professional Soccer Player, International Banker, International Business and Soccer Analyst. Global Marketing & Social Media Leader. Communicator and Connector! I help businesses and individuals to do better marketing and social media marketing. My focus is revenue creation because that is what keeps the business going. I am in business for over 30 years and I have learned to question the status quo. The ability and willingness to do so has given me an edge in my job. Marketing, especially social media marketing is fast paced. Today, nothing is like yesterday and tomorrow is different from today. Your business suffers, if you don't adjust. I am also an avid photographer and my favorite "model" is New York City.

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