From The BS Generator: The Most Overused Buzzwords In Public Relations 2013 – Infographic

With journalists constantly getting bombarded with story requests, the worst thing you can do is throw away your one chance to impress due to an overuse of buzzwords. Not to fear, mind. The team at Pressat have your back (Jack). They’ve created an infographic that highlights some of the most overly used and disastrous buzzwords to ever hit a news story so you don’t get caught up in the ‘fluff’. Some of the biggest perpetrating buzzwords were ‘leading’, ‘dynamic’ and ‘low hanging fruit’! The infographic also names and shames some of the biggest companies that are buzzword crazy, with their “Game Changers”, “Paradigm Shifts” and what not. Be sure to check out the infographic for the full scoop… and the winner of the prestigious buzzword cheese award.

Source:, pressat


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