Inbound marketing is one of the most successful marketing strategies and, in my opinion, can be done with the least financial effort. The strategy will bring you the longest lasting results, compared to the shirt term that a Facebook post promoting campaign might bring you.
So, what makes inbound marketing so successful? Have a look at the infographic of TomorrowPeople and see the science behind a well created and executed campaign.
Your comments about the subject are appreciated. What is your experience with inbound marketing? If you need help with crating a campaign, feel free to contact me.