Pop megastar Lady Gaga just revealed on her Little Monsters social network that her forthcoming album, Artpop, will be an app-based multimedia experience for iPhone, iPad, mobile and the desktop.
The experience will be “completely interactive with chats, films for every song, extra music, content, gaga inspired games, fashion updates, magazines, and more still in the works,” she says.
Gaga announced the name of the album on Twitter in August, at which time she shared these Instagrams:
“You inspired me to create something that communicated with images, because YOU do, YOU communicate with me and each other with .gifs and pictures, and artwork, graphics ALL DAY 24/7/ YOU’RE an ARTPOP generation,” Gaga adds.
Artpop, which will also be available in physical and digital formats, is rumored to come out in late 2012 or early 2013. Gaga suggests fans “start asking for IPADS FOR XMAS!!” hinting possibly at a post-holiday release.
Gaga isn’t the first artist to take a more app-centric approach to her album releases. Bjork’s 2011 album, Biophilia, was available as an iPad app and was partially inspired by the iPad’s touch screen technology.
What do you think of the way musicians are using digital and social to enhance and augment the album experience? Let us know in the comments.
Here’s how the site looked like in February (it has much of the same functionality now with a few tweaks):