Over Half Of Marketers Admit They Can’t Measure Social Media Return – Are You Sure The Other Half Can?

Social media and its platforms have become major forces in, well, most marketing strategies. With more and more people getting their information in all categories from social media, marketers, no matter what industry, can’t afford not to be present.

Looking at this infographic, some of the numbers are actually quite stunning, but no surprise. Over the half of marketers have no clue on how to measure their ROI, but at least admit it. Looking at daily social media efforts, it appears there are quite a few more that don’t know how to get a hold of the issue.

Have a look at the infographic and enjoy

Source: Nuanced Media


Vitus Feldmann

Ex-Professional Soccer Player, International Banker, International Business and Soccer Analyst. Global Marketing & Social Media Leader. Communicator and Connector! I help businesses and individuals to do better marketing and social media marketing. My focus is revenue creation because that is what keeps the business going. I am in business for over 30 years and I have learned to question the status quo. The ability and willingness to do so has given me an edge in my job. Marketing, especially social media marketing is fast paced. Today, nothing is like yesterday and tomorrow is different from today. Your business suffers, if you don't adjust. I am also an avid photographer and my favorite "model" is New York City.

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