As social media and its various ways of marketing techniques continues to convince marketers of a valuable way to create brand awareness and ROI, the activities and investments of brands and businesses have increased. With 86% of marketers believing that social efforts will pay off in ROI, both, activities and investment will keep growing. It looks like social media marketing has by far not reached the ceiling.
Have a look at this infographic and see how past experiences in social media have created a different view of the medium.
Infographic Source: Salesforce