The Evolution of Ecommerce is supported by Litle & Co., the payment processing and intelligence platform that drives more efficient and profitable relationships between consumers and the digital brands they’ve come to love.
Between now and 2016, be prepared to spend an average of $1,472 per year online shopping. Right now, U.S. consumers hover somewhere around $1,200-$1,300 per year, but that number will increase by 44%, to $1,738, by 2016.
Now, keep in mind that includes all kinds of online shopping: groceries, daily deals, vacations, clothing, etc. Still, as traditionally brick-and-mortar businesses (such as travel agencies and fashion labels) transition to the web, we’ll be faced with little other option than to spend, spend, spend.
And which industry is sweeping up the cash? An online sales forecast by eMarketer projects that sales of e-retail items, like apparel and accessories, will grow by 16.4%, making it the the fastest growing industry among nine major categories.
The infographic above, created by Baynote, curated consumer data and trends to produce a projection on the future of ecommerce.